Quick Summary
AutomateIQ Labs is looking for a Marketing Automation Specialist to join our digital marketing team. This role is ideal for individuals eager to explore how automation can streamline marketing processes and enhance customer engagement. The ideal candidate will have a mix of analytical thinking, creativity, and technical skills to manage and optimize campaigns using industry-leading automation platforms.
Project Category or Industry
This position falls within the digital marketing and technology sector, focusing on automation solutions that enhance performance and efficiency.
Type
This is a remote, full-time engagement.
Experience Level
We welcome freshers and entry-level candidates eager to grow their skills, while professionals with 1–3 years of relevant experience are strongly encouraged to apply.
Duration
The role is ongoing with long-term potential for growth within the company.
Location
Remote, with preference for candidates who can align with EST or GMT working hours.
Salary or Budget
The role offers a competitive annual salary in the range of $45,000–$60,000 depending on experience and performance.
Payment Mode
Salary will be disbursed on a monthly basis through direct bank transfer.
Hiring Company Name
AutomateIQ Labs
Required Skills or Tools
Candidates should be familiar with platforms like HubSpot, Marketo, ActiveCampaign, or Salesforce Marketing Cloud. Strong understanding of email marketing, lead nurturing, data segmentation, and campaign reporting is required. Basic knowledge of HTML and CRM integrations will be advantageous.
Project Description
The Marketing Automation Specialist will be responsible for planning, creating, and maintaining automated marketing workflows that support lead generation and customer retention. This role directly supports the digital strategy by ensuring campaigns are delivered efficiently and targeted effectively.
Core Responsibilities and Expected Deliverables
The successful candidate will design automated workflows, set up campaigns, manage subscriber lists, and track campaign performance. Deliverables will include measurable campaign outcomes, regular reporting, and actionable insights to improve conversions.
Required Experience and Preferred Qualifications
A background in marketing, business, or related fields is preferred. Certifications in HubSpot or Marketo are advantageous but not mandatory. The role is suitable for fresh graduates with relevant training or internships.
Tools or Platforms to Be Used
HubSpot, Salesforce Marketing Cloud, Google Analytics, and email marketing tools.
Language Requirement
English fluency is required. Additional languages are welcome but not necessary.
Communication Style
Team collaboration will be carried out through Slack, Zoom, and email.
Time Commitment or Working Window
Candidates should expect to work 35–40 hours per week, with flexibility for overlapping hours in EST or GMT.
Payment Terms
Fixed monthly salary with opportunities for performance-based bonuses.
Evaluation Criteria
Applicants will be assessed on their ability to demonstrate knowledge of marketing automation tools, campaign execution, and analytical skills. Portfolio examples or case studies of past work will be beneficial.
Other Requirements
Selected candidates may be required to sign an NDA. Use of company-provided project management and time-tracking tools will be mandatory.
About the Client or Company
AutomateIQ Labs is a technology-driven digital marketing solutions provider specializing in automation and analytics. Founded in 2017, the company partners with startups and enterprises to help scale their marketing strategies using advanced tools and workflows. Headquartered in New York, AutomateIQ Labs serves clients globally with a focus on efficiency, innovation, and measurable outcomes. For more information, visit www.automateiqlabs.com or contact hr@automateiqlabs.com.