Quick Summary
PulseReach Digital is hiring an Email Marketing Specialist to design and deliver email campaigns that captivate audiences and drive measurable engagement. This role requires a blend of creativity, technical skills, and analytical thinking, making it an excellent opportunity for freshers and early-career professionals eager to grow in digital marketing.
Project Category or Industry
Digital Marketing and Customer Engagement
Type
Full-time, ongoing employment
Experience Level
Entry to mid-level candidates are welcome, with strong consideration given to freshers who demonstrate a passion for email marketing and customer communication.
Duration
This is a long-term role intended to support the company’s growing digital marketing initiatives.
Location
Remote role with headquarters in Atlanta, USA. Team collaboration will primarily align with Eastern Time business hours.
Salary or Budget
Annual salary between $50,000 and $64,000, based on skills and experience.
Payment Mode
Monthly salary via direct deposit.
Hiring Company Name
PulseReach Digital
Required Skills or Tools
The candidate should demonstrate strong knowledge of email marketing principles, including list segmentation, personalization, and automation. Proficiency in tools such as Mailchimp, HubSpot, or Klaviyo is highly valued. Familiarity with HTML for email templates and analytics tools is an advantage.
Project Description
The Email Marketing Specialist will play a central role in executing campaigns that engage subscribers, nurture leads, and convert customers. The role’s purpose is to ensure campaigns are visually compelling, brand-consistent, and performance-driven.
Core Responsibilities and Expected Deliverables
Key responsibilities include creating and scheduling email campaigns, managing subscriber lists, running A/B tests, and tracking performance. Deliverables involve weekly campaign execution, monthly performance reports, and ongoing improvements in open rates, click-through rates, and conversions.
Required Experience and Preferred Qualifications
A bachelor’s degree in marketing, communications, or a related field is desirable but not required. Previous internship or entry-level experience in email or digital marketing is beneficial. Certifications in email marketing platforms or inbound marketing are preferred.
Tools or Platforms to Be Used
Mailchimp, HubSpot, Klaviyo, Google Analytics, and collaboration platforms such as Slack and Trello.
Language Requirement
English fluency is required, with strong writing and proofreading skills.
Communication Style
The team communicates via Slack for daily updates, Zoom for weekly meetings, and email for project reporting and client correspondence.
Time Commitment or Working Window
The position requires 35 to 40 hours per week, with flexibility provided candidates can overlap with Eastern Time working hours.
Payment Terms
Monthly salary with eligibility for quarterly bonuses tied to campaign performance.
Evaluation Criteria
Candidates will be assessed on creativity, attention to detail, knowledge of email marketing principles, and results from a short campaign assignment.
Other Requirements
A confidentiality agreement is required, along with reliable internet access and familiarity with time-tracking tools for remote collaboration.
About the Company
PulseReach Digital is a digital marketing solutions company based in Atlanta, USA. The firm specializes in data-driven campaigns, customer engagement strategies, and brand development across multiple industries, including retail, healthcare, and technology. With a focus on personalization and measurable outcomes, PulseReach Digital empowers clients to build stronger customer relationships.
For more information, visit www.pulsereachdigital.com or contact careers@pulsereachdigital.com.